Sana Sabir

Sana Sabir

The author is a program manager at the University of Management and Technology.

Why Gilgit-Baltistan is not given the appreciation it deserves

The world has shrunk into a global village and everything seems to be available at the request of a single click. The promotion of any sort of business, even in far flung developing countries, has become easier than before. It seems that social media is facilitating the marketers to a great extent. However, this ease has triggered a complex competition of creative ideas, a race of initiatives, and the tactical management of these social media mechanics in order to attract fruitful prospects. In such a scenario, it was really surprising for me when I couldn’t find the name of our country and its beautiful and scenic tourism ...

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